Why the English are Picky about Beds

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The following is a guest post from Patric Seeley.

If you’ve ever gone bed shopping with a Brit, you might have noticed a lot of going back and forth about
a certain manufacturer or a certain model. Among all online shoppers, Brits tend to be more scrutinizing
of product descriptions and specifications than others. This is why most online bed and mattress
retailers who cater to UK buyers do take the time to make their website as detailed as informative as
they possible.

But what exactly motivates the English to be rather picky about their beds? A research commissioned by
the National Sleep Council a few years ago had some rather revealing answers, while we provided the
humor and conjecture.

Compared to the rest of the world, the British are less likely to take sleeping pills. About 7%
of British people pop sleep aids while about 18% of people from other countries resort to
pharmaceuticals if they are having trouble with sleep. This means that for the most part, the
British will have less tolerance for an uncomfortable bed or mattress because they need to be
comfy in order to get in the right mood for sleeping.

The British are also more likely to go to bed without anything on. As you could probably
imagine, scratchy bed linens and bare skin don’t mix well together. It can be expected that
people who sleep in the buff would find beddings with high thread counts to be a worthy
investment, especially during the summer, when an estimated 51% of adults wear their birthday
suits and nothing else.

About 39% of adults perceive “relations” to be an effective sleeping aid. (Incidentally, this may also
explain the relatively lower reliance on sleeping pills.) And for people who have err.. more
trouble sleeping than most, sturdy bed frames and supportive mattresses do earn their keep
over the years of usage. Enough said.

Around 74% of British people enjoy sleeping in on days when they don’t need to come into
the office, while only 56% of respondents from other countries said the same. Again, the more
comfortable your bed is, the harder it can be to leave it. This makes sense if you have spent a lot
of thought and effort to finding a mattress that suits your sleeping preference to a T.

The British are also more likely to go to bed without anything on. As you could probably
imagine, scratchy bed linens and bare skin don’t mix well together. It can be expected that
people who sleep in the buff would find beddings with high thread counts to be a worthy
investment, especially during the summer, when an estimated 51% of adults wear their birthday
suits and nothing else.

If there is a contest for which nation takes sleep and rest seriously, the British people are probably one
of the strongest contenders for the title. In fact, in February of this year, a Travelodge survey found that
about 35% of British adults sleep with teddy bears because cuddling a teddy bear promotes a sense of
calm, comfort and security. In fact, 25% of adult males have admitted that they even bring their teddy
bears with them during business trips as it really does make for a better night’s sleep.

As far as teddy bear preferences go, the classic bear is still the leading favorite, followed by Winnie the
Pooh bear and the Paddington bear.

Author Bio- Patric Seeley is a Global Brand Manager at Mattressnextday.co.uk/ .Mattressnextday stocks
a LARGE assortment of beds and mattresses, probably the largest collection on-line today! In fact,
Mattressnextday also offer over 80 different varieties of mattresses and over 50 styles of beds, bed-
frames, and divans.