Have Sippy Will Travel

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KFC and Comedy Central launched the “Growing Up and Getting Out” original content web series and contest this week. Aimed at the millennial “Basement Generation,” the series—featuring top Comedy Central talent and written and produced exclusively for KFC—celebrates the grown-up taste of KFC’s new Original Recipe Bites, which just hit KFC menus on July 9.

Fact: According to Pew Research, one in four Millennials have moved home in the recession but for almost half of the 18 to 24 year-olds who are still living at their parents’ house, the economy did not drive them back. In fact, many would have never moved out in the first place.

To give this “Basement Generation” the push they need to set out on their own, highlights of the “Growing Up and Getting Out” original digital series and contest include:

Original Digital Series: The series which launched this week revolves around Michael, who is adjusting to moving back home with his parents. Each week, the series will capture the drama, tensions and funny moments between at-home Millennials and their parents. The cast includes comedians Michael Palascak, Dave Koechner (The Office, Anchorman), Mo Collins (Madtv), Alexis Knapp (Project X) and The League’s Steve Rannazissi as the series host.
Contest: Five quintessential members of the “Basement Generation” can enter to win the ultimate motivation for moving out of their parents’ house – one year of free rent (up to $12,000). Until August 19, visit www.freerentcontest.com to submit a story and photo that captures the humorous side of living at home. Entrants can then rally friends and family to help spread the word through their social networks and vote for the entry. Submissions will be based on humor, originality, creativity and fan enthusiasm.