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We may be more than halfway through 2017 but trends in web design have already changed dramatically compared to last year. The evolution of web design has been significant in the emergence of online businesses. It has also helped thousands of institutions and blog writers in expanding their influence online.
In order to keep in step with your competitors, it is important for you to know the latest trends in web design and to adapt accordingly. Contrary to the popular belief, excellent web designing is not just about having an artistic play of colors and themes. It also requires the addition of easy-to-use and highly-functional features to the advantage of the consumers. To help you provide a better service to your clients, here are the top web design trends of 2017 that you should consider.
- Minimalistic Web Design
Gone are the days when websites packed with a lot of information get the most internet traffic. Online consumers nowadays are looking for websites that are simple and easy-to-use. One way to establish a minimalist look is to use cards and grids which people can click to access various website contents. The menu and navigation bars should also be organized and simplified in a way that visitors will never get lost when visiting your website.
- Mobile-First Approach
With the number of web pages loaded in mobile devices (versus computers) at an all-time high, web designers are now adapting the mobile-first approach. It simply means that websites will be engineered first to become compatible with small-screened devices such as smartphones and tablets. Desktop versions of a website will follow later on.
- Bold Typography
Texts are now just as important images when it comes to attracting and keeping the attention of your site’s visitors. Although 2016 has already seen the rise of big and bold fonts, this year’s typography has just gotten a lot more eye-catching and assertive. Aside from the increase in font size, we may also expect dynamic colors and textures to play a key role in the evolution of this particular trend.
- Long-Scrolling Websites
In the past, lengthy web pages are considered as a major turn off for most internet users. But now, they are widely used by website owners to keep consumers busy for hours. Examples of such seemingly endless websites are Facebook and Twitter. The key to setting up a functional and interesting page is to divide the page into sections using typography, images, animations, and videos.
- GIFs and Videos
Studies show that by 2018, video streaming will comprise more than three-quarters of all internet traffic in the world. It is also now a standard for websites to produce their own media content if they want to stay relevant to the online community. GIFs and animations that can be controlled by different types of user input are also becoming a trend in web design. One important note that you should always remember is to make the animations simple and interesting. It will be useless to use animations that would take much time to load.
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